An animated explainer video can offer information regarding the services and products of your start-up within almost no time. Video content is the right way to do it. And animated explainer videos are the best way yet.
Video is paramount in today’s marketing world, and this is true from small business to large enterprise. And in a world where video marketing is essential, explainer videos are the best video investment.
Explainer videos should generally be 30-90 seconds in length, which translates into a written script of around 200 words or less in most cases. To get a good feel for crafting your own video, start by gathering some inspiration from brands doing it right. You’re bound to find something that resonates with you as a good example for brainstorming your own.
In order for a start-up to create an awesome animated explainer video, they need to first know exactly who is their target audience. What message they want to clearly deliver through their video and most importantly make sure to make the hired video production house completely understand their requirements prior to starting the production phase.
Your video can be very jazzy, with a lot of animations; but what’s more important is that your target audience feel and understand the message you are trying to convey. But remember, everything has a price. This is where your budget comes into play. For a startup, it is important to play smart when it comes to investing in such videos.
If the video is for a product/application and if it has a good design, please don’t show off with crazy animations; anything in excess is not good.
Most explainer videos cover four key points: the problem, the solution, the features and benefits, and how the solution works. The key to a solid explainer video is keeping it short and engaging, while still conveying the right information.
Besides, if there are special ideas in your mind and want your videos to be unique, you can make hire us. Custom Explainer Video will be made especially for you in very affordable prices.